## Background of the Launch
In recent years, with the rise of restaurant review sites and social media, consumer feedback has gained significant influence over the restaurant industry. However, platforms that convey the personal voices of chefs and the passion behind each dish have often been limited to a domestic audience, posing a challenge in reaching international readers.

To address this, AutoReserve, with its global user base, has launched "AutoReserve Magazine." Our goal is to increase the global recognition of Japan's remarkable restaurants and chefs and to contribute to the further growth of the restaurant industry.

## Our Three Core Values
1. Story-Driven Content Exploring the Philosophy of Chefs

Going beyond basic restaurant information, we conduct in-depth interviews with each chef to explore the narratives of their establishments, from the philosophy behind their cuisine to the history of the restaurant. Serving as a "culinary library" where readers can access the insights of master chefs at any time, the magazine allows them to discover the stories behind the food, deepening their understanding and appreciation of the richness and diversity of Japanese culinary culture.

2. A Global Perspective Reaching Readers Worldwide

Available in seven languages—Japanese, English, Korean, Chinese (Simplified, Hong Kong, and Taiwanese), and Thai—we deliver the appeal of Japan's exceptional cuisine directly to a global audience. We aim to be a trusted and valuable primary source of information, not only for food enthusiasts in Japan but also for those planning a trip to Japan and fans of Japanese food living abroad. In this role, we serve as a bridge connecting Japanese food culture with the world.

3. From Reading to Dining: A Seamless Reservation Experience

We offer a seamless, one-stop experience that transforms a reader's inspiration into a visit. Through system integration with our AI-powered restaurant reservation service, "AutoReserve," we enable readers to book a table the moment they finish an article. This convenient experience extends even to highly sought-after and hard-to-book restaurants, allowing users to act on their excitement immediately.

## A Message from Our Team
”We envision AutoReserve Magazine as more than just a restaurant guide; we aim to build it into an "archive of culinary stories" that shares the passion and philosophy of individual chefs across borders. By sharing the depth and diversity of Japanese culinary culture with readers around the world, we hope to enrich the next generation of dining experiences.”

## Overview
![ar-PR](//images.ctfassets.net/x0lx6207qomw/1boigvLOLEASTb6trVE6MO/f34b6e40141e5dfcdd7c31a5f8066fa0/20250908_AR_PR_1200_675_2.png)
- Name：AutoReserve Magazine
- URL：[https://autoreserve.com/ja/magazines](https://autoreserve.com/ja/magazines)
- Languages：Japanese, English, Korean, Chinese (Simplified, Hong Kong, Taiwanese), Thai
- Content：Interview articles with chefs from renowned restaurants in Japan

---

Please see the press release regarding this matter here.
[https://prtimes.jp/main/html/rd/p/000000050.000056009.html](https://prtimes.jp/main/html/rd/p/000000050.000056009.html)


AutoReserve Magazine

[AutoReserve] Announcing the Official Launch of "AutoReserve Magazine," a Web Magazine Exploring the Stories Behind Food

As labor shortages worsen due to a declining workforce, call centers and customer service departments face a significant challenge: operators spend a great deal of time on After Call Work (ACW), such as logging call details and entering data into systems. While the rise of AI has enabled the automation of conversations, there has been little fundamental progress in reducing this ACW burden. To address this, we developed "HelloX" to achieve not just "conversation automation" but the "automation of the entire business process.”

---

## Features of HelloX
![hellox-pr](//images.ctfassets.net/x0lx6207qomw/2cqj83fFPkXrltEYD9D3x4/ac1b3d0bd7a5d2a3e49d5608feb9c342/HelloX_1200x6302__1_.png)

__1. Advanced Conversational Skills that Feel Like Talking to a Human__

HelloX's proprietary AI technology accurately understands the customer's intent to enable natural, human-like conversations, eliminating the need for conventional rule-based scenarios. This allows for contextual responses, ensuring appropriate handling even of unexpected questions.

__2. Comprehensive Automation Through System Integration, Completing Tasks Even After the Call Ends__

The key feature of HelloX is its ability to not only transcribe conversations but also to understand and summarize the content. By integrating with your existing internal systems, such as CRM and applicant tracking systems, it automates administrative tasks previously handled by humans. This allows for fundamental business process improvements by automating desired tasks as much as possible.

__3. Dedicated Consultants Specializing in Customer Support__

We go beyond simply providing an AI product. Our dedicated "AI Consultants" conduct detailed consultations during the implementation of HelloX. By thoroughly analyzing your existing systems and workflows, we identify challenges directly linked to key business metrics and support the realization of an optimal collaboration between "AI and human agents.”

---

## A Comment from Shohei Takahashi, Head of the HelloX Business
"Through HelloX, our company aims to eliminate inefficiencies in phone communications, creating a society where people can focus on more creative and value-added work. At the same time, we will advance customer support reforms that reduce the burden on customers who make inquiries by phone. To achieve this, we are moving beyond the position of a mere 'SaaS provider' that simply has customers install a product. Instead, we will support the entire market as an 'AI Business Partner,' working alongside companies to solve their customer support challenges.”

---

For more detailed information, please refer to the press release below.

[https://prtimes.jp/main/html/rd/p/000000049.000056009.html](https://prtimes.jp/main/html/rd/p/000000049.000056009.html)

hellox-first-sumnail

[HelloX] Announcing the Official Launch of "HelloX," Our New Customer Support AI Agent

We are pleased to announce that as of August 2025, the number of restaurants using "Respo by AutoReserve" (commonly known as "Respo"), the all-in-one platform for restaurants provided by Hello Inc., has surpassed 3,000.

### Background of Reaching 3,000 Partner Restaurants
In just about two months since surpassing 2,000 partner restaurants at the end of May 2025, over 1,000 new restaurants have joined the Respo platform.

We believe this achievement is the result of the strong support from many restaurant owners who value our unique proposition: the convenience of Respo's all-in-one solution, which includes features like a self-ordering system and reservation management, combined with powerful customer acquisition support through free referrals from our integrated AI reservation service, "AutoReserve."

We will continue to enhance Respo's capabilities to streamline operations and boost customer acquisition, striving to create an environment where more restaurant owners can focus solely on what they do best: creating delicious food.

---

You can view the full press release [here](https://prtimes.jp/main/html/rd/p/000000047.000056009.html).

respo-3000-restaurants

Respo Surpasses 3,000 Partner Restaurants

We are pleased to announce that we have issued a press release to commemorate a significant milestone: our AI-powered restaurant reservation service, "AutoReserve," has surpassed 100,000 registered users in both Taiwan and Hong Kong respectively.

For more information on the background of this user growth and reservation data from each country, please see the press release below.

[https://prtimes.jp/main/html/rd/p/000000046.000056009.html](https://prtimes.jp/main/html/rd/p/000000046.000056009.html)

taiwan-hongkong-10

【AutoReserve】Number of Registered Users Surpasses 100,000 in Taiwan and Hong Kong

We are pleased to announce that Hello, Inc. has obtained the certification for "ISO/IEC 27001:2022," the international standard for Information Security Management Systems (ISMS).

With the increasing interest in and social demands for information security in recent years, we recognize information security as a critical management issue for enhancing the reliability of our services. Therefore, we have achieved the ISO 27001 certification, an international standard.

- Certification Body: QFS MANAGEMENT SYSTEMS LLP
- Accreditation Body: SCC
- Standard Acquired: ISO/IEC 27001:2022
- Registration Number: SCC/INT/2504HN/10881
- Certification Date: April 21, 2025
- Scope of Certification: Planning, development, and operation of AI-powered web systems related to restaurant reservation systems, restaurant operation support systems, and telephone answering systems.

---

At our company, we have established an Information Security Basic Policy to appropriately protect customer information and our information assets, and all employees strive to improve and maintain security awareness.

For more details, please visit the website below:　
[https://www.hello.ai/security](https://www.hello.ai/security)

Further details can also be found in our press release:

[https://prtimes.jp/main/html/rd/p/000000045.000056009.html](https://prtimes.jp/main/html/rd/p/000000045.000056009.html)

iso-isms-release

Acquisition of ISMS Certification "ISO/IEC 27001:2022"

We are pleased to announce the launch of a new referral affiliate feature in "AutoReserve Affiliate," which allows affiliates to earn rewards by referring other affiliates.

AutoReserve ensures high-quality information dissemination by requiring approval for participants. By incentivizing high-quality participants to invite excellent affiliates, we aim to expand the circle of reliable information sharing. Ultimately, we hope this will allow more people to discover trustworthy restaurant experiences.

For more details, please see the press release.

[https://prtimes.jp/main/html/rd/p/000000044.000056009.html](https://prtimes.jp/main/html/rd/p/000000044.000056009.html)

affiliate-referral

"AutoReserve" Offers Gourmet Affiliate Opportunities, Launches New Referral Affiliate Feature

We are pleased to announce that Respo has now exceeded 2,000 contracted stores.

We will continue to enhance our features and services to meet the needs of the food and beverage industry, and aim to further expand the number of contracted stores to support more restaurants in improving their operational efficiency.

For more details, please see the press release.

[https://prtimes.jp/main/html/rd/p/000000043.000056009.html](https://prtimes.jp/main/html/rd/p/000000043.000056009.html)

respo-2000-restaurants

Respo Reaches 2,000 Contracted Stores

We have released a press kit for the media on PRTIMES.

Published on：[https://prtimes.jp/main/html/searchrlp/company_id/56009?tab=press_kit](https://prtimes.jp/main/html/searchrlp/company_id/56009?tab=press_kit)

The items available are as follows:

- Logos
    - Hello
    - AutoReserve
    - Respo
    - HelloX
- Images
    - Image representing Hello's mission
    - Image representing Hello's values
- Guidelines regarding the AutoReserve logo

---

Members of the media can download and use the logos directly from PRTIMES.

In principle, no contact is required for usage, but please note that any modification or alteration of the logos is strictly prohibited.

---

For inquiries regarding this matter, please contact our Public Relations inquiry desk directly.

＜Contact Information＞

Email: pr@hello.ai

PRTIMES-presskit-release

Press Kit Now Available on PRTIMES

We are pleased to announce that AutoReserve has been featured by [Runhotel.hk](http://runhotel.hk/), a media outlet based in Hong Kong.

This marks the first time AutoReserve has been introduced by a Hong Kong-based media platform.

## Publication Information:
[Runhotel.hk](http://runhotel.hk/) is a growing reservation information platform specializing in monthly hotel stays and serviced apartments. It has expanded its services to include hotel rental search tools and a popular Facebook group that shares travel-related content with Hong Kong residents. In 2024, [Runhotel.hk](http://runhotel.hk/) received the "Top 10 Hong Kong Tourism Recommendation Award," earning strong recognition from the hotel industry in Hong Kong as well as the tourism sector in Shenzhen and the Greater Bay Area.

## Featured Content:
AutoReserve was featured in an article titled “Top 10 Must-Try Meat Dishes in Kyushu,” which introduces famous local specialties such as Hakata-style mizutaki hot pot, motsunabe, and horse meat from Kumamoto. The article includes information on restaurants listed on AutoReserve, along with a guide on how to make reservations and an overview of the platform’s pricing model.

You can read the full article here:
[https://www.runhotel.hk/Kyushu-meat-dishes/](https://www.runhotel.hk/Kyushu-meat-dishes/)

AutoReserve香港初掲載

AutoReserve Featured in a Hong Kong Media Outlet for the First Time

In celebration of surpassing 1 million reservations, we’ve issued a press release detailing the factors behind the growth of AI-driven restaurant bookings. 

We’ve also revealed the latest dining trends and a curated list of restaurants based on user data from AutoReserve.

For more information, please check the press release.

[https://prtimes.jp/main/html/rd/p/000000041.000056009.html](https://prtimes.jp/main/html/rd/p/000000041.000056009.html)

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